Your body needs rest.
Your business needs structure.
Your soul needs meaning.

I help you find clarity, relief, and direction in the midst of your expansion—through fully tailored support that includes live guidance and flexible resources you can use at your own pace.

Business Analysis

I help you understand what’s working, what’s not, and what needs to be reorganized so your business can grow sustainably—without exhaustion or improvisation.

  • You feel your business has grown faster than your structure.
  • You want to know what you need to do to keep growing without feeling overwhelmed.
  • You make decisions through trial and error.
  • You need clarity before taking your next step.
  • Something isn’t working as you expected, and you need to understand where the opportunities for improvement are.
  • Analysis of the business model and value proposition.
  • Review of internal structure and work systems.
  • Evaluation of operational and management processes.
  • Diagnosis of communication, brand and customer experience.
  • Identification of bottlenecks, disorder, and energy leaks.
  • Detection of improvement and optimization opportunities.
  • Report with key findings + strategic priorities.
  • Clear and actionable recommendations (no theory).
  • 1 initial diagnostic session (90 minutes)
  • Analysis document with improvement guidelines.
  • 1 strategic feedback and implementation training session (60 minutes)
  • Support resources (videos, spreadsheets, PDF guides, etc.)

2 weeks.

From USD 250.

The service price is customized and depends on the size of the business being analyzed, its departments, and other specific factors.

Examples

Business Structure Optimization

You started from passion and craft, and you grew through effort, but without a clear strategy.
This optimization helps you rebuild your business on professional foundations. We work holistically on your business model and branding so your brand becomes clear, profitable, and sustainable over time.

  • Your brand doesn’t reflect the real value of your current work.
  • You make decisions “on the fly.”
  • You sell, but with stress, disorder, or exhaustion.
  • You love the creative side of your work, but the “business side” gives you headaches (thinking about how to differentiate yourself, how to present your products or services in an appealing way, defining your logo, tone of voice, etc.)

Deep Diagnosis
• What story your brand is telling today.
• What story it should be telling.
• Which elements are misaligned.
• What you need to release and what you need to strengthen.

Structural Rebranding
• Adjustment of brand vision, mission, and core pillars.
• Definition of positioning and differentiation in the market.
• Clear and relevant value propositions for products and services.
• Business model aligned with artisan production.

Visual & Narrative Rebranding
• Palette, typography, and visual style.
• Logo refinements or redesign.
• Tone of voice and emotional narrative.
• Key messages for social media, website, and presentations.

Order & Coherence Across the Digital Ecosystem
• Identity updates across all platforms.
• Removal of outdated or contradictory elements.
• Reorganization of files, templates, and resources.

Strategic Simplification
• Which channels to maintain.
• Which ones to eliminate.
• What to automate.
• Which processes need structure.

Emotional & Creative Support
• Support sessions.
• Emotional management exercises.
• Assistance in decision‑making.

Final Integration
A session to ensure you can sustain your new structure without falling back into chaos.

  • 1:1 sessions.
  • Clear decision and priority map.
  • Ready‑to‑use brand kit:
    • Your brand files in multiple formats.
    • Business manual with brand and communication guidelines.
    • Templates.
    • Visual assets.

4 to 8 weeks, depending on complexity.

From USD 750.

The service price is customized and depends on the size of the business being reviewed, the brand assets to be created, and other specific needs.

Examples

Sales System Optimization

We work on creating or reorganizing a clear, sustainable sales system aligned with your artisan reality, so selling stops feeling chaotic or uncertain and becomes predictable and manageable.

  • You have plenty of sales, but everything feels disorganized, error‑prone, overwhelming, and stressful.
  • You have few sales and don’t understand why your offer isn’t converting.
  • You rely too much on messages, improvisation, or your daily energy levels.
  • You feel that selling drains you or triggers anxiety.

Sales System Diagnosis
• Analysis of the current process (from first contact to delivery).
• Identification of bottlenecks, friction points, and lost opportunities.
• Evaluation of sales channels (Instagram, WhatsApp, website, fairs, etc.).
• Review of pricing, timelines, production capacity, and real operational limits.

Process Optimization
• Design or refinement of a sales funnel tailored to your artisan business.
• Clear definition of steps, timelines, and responsibilities.
• Simplification of the order‑taking process.
• Organization of payment flows, confirmations, and deliveries.
• A system to say yes, no, or later—without guilt or confusion.

Communication & Customer Experience
• Clear messaging for sales, follow‑ups, and closing conversations.
• Alignment between promise, price, and real experience.
• Reduction of unnecessary exchanges and emotional strain.
• Enhancement of the overall customer experience.

Final integration
A session to make sure you can sustain your new system without going back into chaos.

  • 1:1 sessions.
  • Support resources (videos, spreadsheets, PDF guides, etc.)
  • Guidance for personalized adjustments based on your real production capacity.
  • Deliverables:
    • Editable graphic of the optimized sales system map.
    • Analysis document.
    • Step‑by‑step sales guide with practical recommendations for implementing the suggested improvements.

4 to 8 weeks, depending on complexity.

From USD 500.

The service price is customized and depends on your sales volume, your channels, and the complexity of your business.

Examples

Beyond the services listed on this page, I also offer deeper and more personalized accompaniment formats that are recommended only after an initial conversation.

Consulting

Topics We Can Explore

Brand Organization

  • Unclear or poorly defined methodologies.
  • Internal communication challenges.
  • Inefficient time management.
  • Undefined roles and responsibilities.
  • Difficulty adapting to growth in team, sales, or business volume.
  • Stressful work environments and high staff turnover.
  • Lack of motivation in leaders or teams.
  • Launch planning and coordination.
  • Design of personalized workflows.
  • Consulting for digital tool implementation.
  • Optimization of internal communication.
  • Leadership development and participatory culture.
  • Change management for growing teams.

Result: A healthy business, a motivated team, and sustainable growth you can count on.

Stress Management

  • Persistent overwhelm.
    Difficulty disconnecting or resting.
  • Demotivation or fatigue—within yourself or your team.
  • Blurred boundaries between personal and professional life.
  • Processes that trigger anxiety or frustration.
  • Sudden shifts in demand that disrupt familiar rhythms and create uncertainty.
  • Spaces for reflection and emotional support, aligned with your brand strategy and business pace.
  • Design of routines and systems that ease mental load.
  • Support in navigating difficult decisions.
  • Tools to help you prioritize without guilt.
  • Guidance for integrating healthy pauses and boundaries.
  • Review of processes that generate unnecessary stress.
  • Emotional release exercises using writing, meditation, breathwork, and more.


Result: A clearer mind and a more positive emotional state—making everyday challenges easier to manage.

Creativity and Innovation

  • Creative blocks or a sense of stagnation.
  • Lack of differentiation in products, services, or communication.
  • Difficulty generating new ideas aligned with your brand identity.
  • Repetitive processes that limit innovation.
  • Need to refresh offerings without losing coherence.
  • Unmotivated teams or disconnection from purpose.
  • Launches that fail to surprise or connect.
  • Creative direction tailored to your industry, values, and style.
  • Mental exercises to unlock ideas and solutions.
  • Guidance in designing innovative proposals.
  • Strategic review of products, services, and narratives.
  • Integration of creative processes into your business routine.

Result: A vibrant brand with fresh, memorable offerings.

Frequently Asked Questions

Yes. I always begin the process with a free introductory meeting. Once you complete the contact form and request a quote, we will schedule a complimentary session to get to know each other, understand your situation, and explore possible next steps together.

I currently speak Spanish and English. However, if you speak another language and truly wish to work together, we can use translation tools to communicate effectively.

You can pay in US dollars (USD) via international bank transfer or Upwork.

Important:
Some payment methods may include an additional fee for processing or service charges. I will inform you clearly before confirming the selected option.

Both options are available, as each program is tailored to your needs. Just specify your preference in the contact form so I can design the experience accordingly.

One month after completing the program, I will reach out via WhatsApp to support you in reviewing your progress. During this exchange, you will receive audio and text messages at no extra cost—designed to help you sustain what we have worked on and address any questions that arise.

If you need individual sessions or a new follow-up program at that time, we will coordinate it based on your needs, with the corresponding fee.

You will have access to a private web portal that functions as a virtual classroom. The program will appear like an online course, where you can easily view videos, download materials, check meeting dates, and more.